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 <title>Postal Service Legislation Clears Another Hurdle</title>
 <link>http://www.audiencedevelopment.com/2011/postal+service+legislation+clears+another+hurdle</link>
 <description>&lt;p&gt;A full floor vote by the House of Representatives is expected in next several weeks.&lt;/p&gt;
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 <category domain="http://www.audiencedevelopment.com/taxonomy/term/29">Direct Mail</category>
 <category domain="http://www.audiencedevelopment.com/category/bylines/t+j+raphael">T. J. Raphael</category>
 <pubDate>Mon, 17 Oct 2011 13:26:18 -0400</pubDate>
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 <title>New York State Passes Bill Requiring Sub Label Info </title>
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 <description>&lt;p&gt;Many publishers already meet requirements but definition of “understandable and readable” could cause issues.&lt;/p&gt;
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 <category domain="http://www.audiencedevelopment.com/category/bylines/matt+kinsman">Matt Kinsman</category>
 <pubDate>Wed, 04 Aug 2010 14:04:33 -0400</pubDate>
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 <title>Mother Earth News Subscribers to Receive Paperless Renewal Option Via Zumbox</title>
 <link>http://www.audiencedevelopment.com/2009/mother+earth+news+subscribers+receive+paperless+renewal+option+zumbox</link>
 <description>&lt;p&gt;Subscribers will be given the option to receive their renewal notices as well as renew their subscriptions directly from their &quot;Zumbox.&quot;&lt;/p&gt;
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 <category domain="http://www.audiencedevelopment.com/category/bylines/chandra+johnson+greene">Chandra Johnson-Greene</category>
 <pubDate>Tue, 10 Nov 2009 15:50:46 -0500</pubDate>
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 <title>Retention Strategies for a Tough Economy</title>
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 <description>&lt;p&gt;Core best practices continue to guide renewal strategies, but changing consumer dynamics are challenging magazines to find new ways to drive home value. &lt;/p&gt;
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 <category domain="http://www.audiencedevelopment.com/taxonomy/term/64">Karlene Lukovitz</category>
 <pubDate>Mon, 06 Jul 2009 12:22:00 -0400</pubDate>
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 <title>Sarah Jack</title>
 <link>http://www.audiencedevelopment.com/2009/sarah+jack</link>
 <description>&lt;p&gt;VP, Subscription Marketing, Time Inc.&lt;/p&gt;
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 <category domain="http://www.audiencedevelopment.com/taxonomy/term/64">Karlene Lukovitz</category>
 <pubDate>Mon, 30 Mar 2009 13:51:06 -0400</pubDate>
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 <title>Retention: Harnessing Offline and Online Synergies</title>
 <link>http://www.audiencedevelopment.com/2009/retention+harnessing+offline+and+online+synergies</link>
 <description>&lt;p&gt;Nine cross-platform strategies to supercharge your renewal programs.&lt;/p&gt;
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 <category domain="http://www.audiencedevelopment.com/taxonomy/term/35">Online</category>
 <category domain="http://www.audiencedevelopment.com/taxonomy/term/64">Karlene Lukovitz</category>
 <category domain="http://www.audiencedevelopment.com/category/magazine+section/+swipe+file">The Swipe File</category>
 <pubDate>Mon, 30 Mar 2009 16:19:18 -0400</pubDate>
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 <title>12 Steps to Boost Your Renewal Rates in 2009</title>
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 <description>&lt;p&gt;&lt;br&gt;&lt;/p&gt;
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 <category domain="http://www.audiencedevelopment.com/category/bylines/robert+lerose">Robert Lerose</category>
 <category domain="http://www.audiencedevelopment.com/taxonomy/term/43">Tactics and Techniques</category>
 <pubDate>Fri, 07 Nov 2008 15:41:55 -0500</pubDate>
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 <title>As Renewals Churn...</title>
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 <description>&lt;p&gt;On the consumer-magazine side, the process of subscription renewals is in a perpetual state of reinvention, but the long-term trend is decidedly online.&lt;/p&gt;
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 <category domain="http://www.audiencedevelopment.com/category/bylines/bill+mickey">Bill Mickey</category>
 <category domain="http://www.audiencedevelopment.com/category/magazine+section/features">Features</category>
 <pubDate>Thu, 18 Sep 2008 18:57:19 -0400</pubDate>
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 <title>Imbibe Transitions to E-Invoicing and Renewals</title>
 <link>http://www.audiencedevelopment.com/2008/imbibe+transitions+e-invoicing+and+renewals</link>
 <description>&lt;p&gt;The new system has allowed the magazine to realize greater ROI on billing and renewals, as well as a much tighter revenue turnaround.&lt;/p&gt;
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 <category domain="http://www.audiencedevelopment.com/category/bylines/bill+mickey">Bill Mickey</category>
 <pubDate>Thu, 18 Sep 2008 18:57:19 -0400</pubDate>
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 <title>10 Renewal and Pricing Fundamentals Worth Reviewing</title>
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 <description>&lt;p&gt;In today’s lean publishing environment, it makes sense to revisit the fundamentals.&lt;/p&gt;
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 <pubDate>Thu, 18 Sep 2008 18:57:15 -0400</pubDate>
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