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 <description>&lt;p&gt;Motor Trend magazine is one of the publications using these digital platforms to expand its reach.&lt;/p&gt;
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 <pubDate>Wed, 23 Feb 2011 12:05:37 -0500</pubDate>
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 <title>Optimizing Online Video for Your Audience </title>
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 <description>&lt;p&gt;Healthguru.com, which quadrupled its views in 2010, maintains a tight focus on usage and engagement metrics.  &lt;/p&gt;
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 <title>IDG TechNetwork to Syndicate Video to Its Publisher Sites </title>
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 <description>&lt;p&gt;Library of video content adds new advertising opportunities for network partners.&lt;/p&gt;
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 <title>Yoga Journal Launches Online Video Channel </title>
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 <description>&lt;p&gt;Columns from the magazine are given the multimedia treatment.&lt;/p&gt;
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 <title>Architecting Video Online</title>
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 <description>&lt;p&gt;How one publisher organizes its video library to ensure maximum engagement.&lt;/p&gt;
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 <category domain="http://www.audiencedevelopment.com/category/bylines/chandra+johnson+greene">Chandra Johnson-Greene</category>
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 <title>New York Magazine Sees 287 Percent ROI Boost from Video Platform</title>
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 <description>&lt;p&gt;Magnify.net increased traffic numbers, Web revenue in first six months.&lt;/p&gt;
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 <title>Aligning Video With Content to Increase Engagement</title>
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 <description>&lt;p&gt;By embedding videos next to related articles, publishers are able to increase page views and time spent for both mediums.&lt;/p&gt;
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 <description>&lt;p&gt;Partnership to provide new platform, “curate” video from outside sources.&lt;/p&gt;
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 <description>&lt;p&gt;The company’s recently upgraded and expanded video network thrives on an indexable and searchable back end. &lt;/p&gt;
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 <description>&lt;p&gt;Video content to be deployed across more sites. &lt;br&gt;&lt;/p&gt;
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 <description>&lt;p&gt;Reader&#039;s Digest&#039;s Taste of Home launches channel compiling video from around the Web.&lt;br&gt;&lt;/p&gt;
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 <title>Back Stage, VideoJug Form Web Video Partnership</title>
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 <description>&lt;p&gt;&lt;br&gt;&lt;/p&gt;
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 <title>TV Guide Among Publishers to Join Glam’s Online Video Netork</title>
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 <description>&lt;p&gt;Glam Media recently announced the launch of its GlamTV Platform, a video distribution and advertising network that allows the company to package its content with ads for hyper-targeted audiences.&lt;/p&gt;
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 <title>Audience Development Using Video Still In Infancy Stage</title>
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 <description>&lt;p&gt;When it comes to getting audience developers actively involved in the online video process, the jury’s still out.   &lt;/p&gt;
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