Auditing

BPA’s John Brooks Appointed WFMA President

traphael — Tue, 17 Jan 2012 15:46:23 -0500

traphael — Tue, 10 Jan 2012 13:37:25 -0500

App reporting continues to present a challenge.

traphael — Tue, 15 Nov 2011 13:04:56 -0500

Sunni Boot, CEO of ZenithOptimedia, takes over as chairman.

traphael — Tue, 08 Nov 2011 16:33:44 -0500

Most are “frustrated” with Apple fees and information sharing, but continue to develop on the iPad platform.

bmickey — Thu, 20 Oct 2011 13:28:37 -0400

Tablet circ, Web pageviews and uniques, Twitter and Facebook among audited elements.

traphael — Wed, 21 Sep 2011 16:39:52 -0400

The title went from 40,000 in May to 50,000 in October.

traphael — Wed, 14 Sep 2011 11:06:48 -0400

Six senior staffers make moves as the firm further integrates print and digital auditing services.

traphael — Wed, 17 Aug 2011 13:06:02 -0400

Another 100,000 issues will be added with the January/February edition.

bmickey — Tue, 09 Aug 2011 10:43:15 -0400

While there were some winners, nearly half of magazines report total circ declines.

traphael — Fri, 22 Jul 2011 12:32:56 -0400

The company saw a 15.5 present increase in digital advertising revenue.

bmickey — Tue, 22 Mar 2011 10:22:14 -0400

Ads no longer need to be identical between print and digital editions.

bmickey — Thu, 13 Jan 2011 10:14:01 -0500

Agreement will drill down by site, market segment.

ad-admin — Wed, 25 Aug 2010 14:38:39 -0400

Audience, download and usage metrics featured from range of devices and platforms.

ad-admin — Tue, 27 Jul 2010 10:36:15 -0400

Audit rates held in place for fourth consecutive year.

ad-admin — Tue, 13 Jul 2010 13:48:06 -0400

Group confirms that Handmark's platform meets prerequisites as part of the ABCi audit process.