Building a List Strategy for E-Marketing

Tuesday, July 27, 2010 2pm - Register now

E-media has made it possible to target marketing messages like never before. Unfortunately, it also means publishers have to stand out in the flood of marketing materials their prospects get each day. What makes that possible is a solid list. This Webinar offers a step-by-step breakdown of how publishers are developing e-marketing lists and turning them into new revenue streams.

Sponsored by:

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Speaker 1:

Len Roberto
Audience Development Director
Canon Communications

Speaker 2:

Lou Ann Sabatier
Principal
Sabatier Consulting