List Industry Special Analysis
Tuesday, July 26, 2011 2pm - Register Now
While most the publishing community has not risen back to pre-2008 revenue levels, some of the pressure has been lifted. Nevertheless, if we've learned anything from the last few years, tighter targeting and proven sources still win out. In this webinar, we'll examine how publishers are building and marketing to their lists, what sources work best and how campaigns are being optimized for maximum performance.
Sponsored by:
Speaker 1:
Tracey Dwyer
Associate Director, Audience Development
NewBay Media
Speaker 2:
Heather Holmes
Vice President, Audience Development
Technology Review
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